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The multi-billion dollar shift to Digital currencies is pivotal - Choose your domain wisely
CEOs, founders and executives are often faced with the challenge of deciding what is the best domain strategy for their projects. Fortunately, there have been multiple studies published over the past decade about how domains affect user behavior, and the data confirms that not all domains are created equally.
One such study published by Microsoft revealed that users not only pay attention to the domain names in their search results, but are also more likely to click a link when it's domain contains the exact keywords of their query - because they intuitively assume that it will provide them with what they are looking for. (Example: "Credit Card", CreditCard.com)
In the context of CBDCs, New and changing technologies will be confusing for consumers discovering a world of new payment options. This is why concise, familiar domains that embody your industry and communicate your marketing message can have an almost unfair advantage over competition.
The key to investing is not assessing how much an industry is going to affect society, or how much it will grow, but rather determining the competitive advantage of any given company and, above all, the durability of that advantage.
- Warren Buffet, 1999
When you own a domain that provides a durable and competitive advantage, that is something that can never be stripped away from your business model.
eEuroCard.com is a powerful domain owned by payments giant MasterCard, one of the many companies working with CBDCs early to benefit from the first mover advantage. Below is a short list of some of our CBDC domains available for acquisition:
It isn't difficult to imagine financial powerhouses being built on powerful domains, and the amount of revenue they could yield when digital currencies are a standard means of payment for billions of users.
The expense of competing against the best CBDC domains will be far greater than the cost of acquiring them
During an interview with DomainsSherpa the owner of CarLoans.com.au revealed that after switching to a domain that reflects exactly what users are looking for, they were able to decrease their advertising spend by 35% and increased their sales from $60m to $100m in just five months.
Recognizing how domains affect public perception, businesses that are already established are also known to purchase the name of their product or service in domain form, for marketing campaigns, redirecting type-in traffic and to prevent new challengers from using those domains against their business. They've done the math and realize that the expense of competing against influential domains is far greater than the cost of acquiring them.
Further reading: Forbes: Increasing Consumer Trust Through Exact Match Domain
Domains for sale: The future of CBDCs belongs to those who prepare for them today
Invest in the future of your project by acquiring your country's most important CBDC domain names. Memorable ID offers CBDC domains representing several markets.
We use Escrow.com for their world renowned domain escrow services. For more information, please get in touch via Sales@MemorableID.com